AdsTime is an e-commerce and D2C marketing agency based in Noida. We run Meta and Google Shopping ads, recover abandoned carts, and bring customers back for repeat orders, with every decision based on your profit, not just ad numbers.
AdsTime is an e-commerce and D2C marketing agency in Noida that helps online stores across India grow profitable sales. We run Meta and Google Shopping ads, set up product feeds and tracking, recover abandoned carts on WhatsApp and email, reduce cash-on-delivery returns, and build repeat purchases. Plans start at โน25,000 a month, plus ad spend. Call +91 79832 57400 or email start@adstime.in for a free D2C growth audit.
D2C marketing in India is different because the money only counts after the parcel is delivered and paid for. Many shoppers still choose cash on delivery, and a share of those orders are refused at the door or returned. Each one costs shipping twice and earns nothing. A campaign that looks great in the ad account can lose money once returns and delivery costs are added.
D2C brands also compete with Amazon, Flipkart and quick-commerce apps that sell similar products with fast delivery. To win, your own store needs a clear reason to buy direct: better prices for prepaid orders, bundles, loyalty perks, or products that are only on your site.
A D2C brand should watch five numbers every week. Here they are, in plain words.
| Number | What it means | Why it matters |
|---|---|---|
| ๐ ROAS | Sales from ads รท money spent on ads | Shows if ads bring sales, but not if they bring profit |
| ๐ฐ CAC | Cost to win one new customer | Must be lower than the profit a customer brings |
| ๐งบ AOV | Average order value, the rupees per order | Bundles and upsells raise it and make ads more profitable |
| ๐ Repeat rate | Share of customers who order again | Repeat orders cost little to win, so they drive profit |
| ๐ฆ RTO rate | Share of orders refused or returned | High RTO turns good-looking ads into losses |
AdsTime covers the full journey from first ad to repeat order, so you're not juggling separate freelancers for ads, email and WhatsApp.
Catalogue ads, Advantage+ shopping and retargeting, run by our Meta Ads team.
Product feed setup in Merchant Center and Shopping ads, managed by our Google Ads team.
Abandoned-cart reminders and COD order confirmation on WhatsApp, set up by our WhatsApp team.
Welcome, post-purchase, replenishment and win-back flows, built by our email team.
Product ads, unboxings and UGC videos, refreshed often so ad costs stay steady.
Pixel, Conversions API, GA4 and a monthly report showing orders, RTO, repeat rate and profit after ads.
We work out your margins, delivery costs and break-even ROAS before spending on ads.
Tracking, product feed, product pages and checkout are checked and improved.
Meta and Google campaigns go live with several products, offers and creatives.
Cart recovery, email and WhatsApp flows turn first orders into loyal customers.
An online store loses most of its shoppers between viewing a product and paying for it. People browse, add to cart and then get distracted, surprised by delivery charges, or unsure about returns. Others place a cash-on-delivery order and then refuse the parcel. Every drop is money already spent on ads.
The good news is that each drop can be reduced. Small fixes at each step often add more profit than doubling the ad budget.
Chasing ROAS instead of profit. A campaign showing 4x ROAS can lose money if margins are thin and returns are high. We judge campaigns by profit after ad spend, delivery and returns, so you scale what really earns.
Ignoring COD returns. Some areas, audiences and offers bring many more refused parcels than others. When this is tracked by campaign, budget can move away from loss-making orders, and a quick WhatsApp confirmation before dispatch filters out many fake or impulse orders.
Forgetting the second order. Many brands spend almost everything on winning new customers and almost nothing on bringing them back. A simple post-purchase email, a reminder when the product is about to run out, and a thank-you offer on WhatsApp turn one-time buyers into regulars.
AdsTime starts with your numbers: margins, delivery costs and return rates. Then we fix tracking and the product feed, run Meta and Google Shopping campaigns around your best-selling and best-margin products, and keep creatives fresh. We set up cart recovery, COD confirmation and repeat-order flows on WhatsApp and email, and send a monthly report that shows profit, not just ad results. If your store needs faster pages or a better checkout, our web team can help.
A D2C brand should spend what it can grow profitably, starting small, proving which products and ads work, then scaling. Your total cost has two parts: ad spend paid to Meta and Google, and the AdsTime fee.
| Stage | Monthly ad spend (rough guide) |
|---|---|
| New brand, testing products | โน30,000 - โน1,00,000 |
| Growing brand with proven products | โน1,00,000 - โน5,00,000 |
| Scaling brand, many products | โน5,00,000 and up |
These are rough market ranges, not AdsTime prices. The right budget depends on your margins, products and competition. We suggest one after your free audit.
Ad spend is always separate and paid straight to Meta or Google. See full pricing.
A few of the teams running paid media, SEO, content, and more through ADSTIME โ in their own words.
An e-commerce marketing agency brings shoppers to your online store and helps them buy, and buy again. That includes Meta and Google Shopping ads, product feed setup, landing and product page advice, abandoned-cart reminders, email and WhatsApp flows for repeat orders, and reports that show profit, not just clicks.
There is no single good number, because it depends on your margins. ROAS (return on ad spend) shows how many rupees of sales each rupee of ads brings. A brand with high margins can be profitable at a lower ROAS than a brand with thin margins. We work out your break-even ROAS from your own costs first, then set targets from there.
Cash-on-delivery orders that are refused or returned (often called RTO, return to origin) can eat a large part of profit. We track RTO by campaign, encourage prepaid orders with small incentives, confirm COD orders on WhatsApp before dispatch, and move budget away from audiences and areas with high return rates.
Most growing brands do both. Marketplaces bring ready buyers but take a fee and keep the customer relationship. Your own website lets you own the customer data and build repeat sales through email and WhatsApp. We focus on growing your own store while making sure your marketplace listings are not competing against your own ads.
Our plans start at โน25,000 a month (Starter, one channel such as Meta Ads). The Growth plan at โน55,000 a month runs Meta, Google Shopping and email or WhatsApp retention together. Larger brands get a custom Scale quote. Ad spend is separate and paid straight to Meta or Google.
Yes. We work with Shopify, WooCommerce and custom stores. We set up tracking (Meta Pixel and Conversions API, Google Analytics 4 and Google Ads conversions) and the product feed for Google Merchant Center, so every sale is tracked back to the ad that brought it.
Book a free call at adstime.in/contact, call +91 79832 57400, WhatsApp us on the same number, or email start@adstime.in. Share your store link and a rough idea of your margins, and we will send a free D2C growth audit.
Also see: Meta Ads ยท email marketing ยท UGC & ad creatives
Get a free D2C growth audit from AdsTime, with clear next steps for your store. Call +91 79832 57400 or email start@adstime.in.
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