Google Ads & PPC

A Google Ads Marketing Agency That Shows You Exactly Where Every Rupee of Ad Spend Goes

AdsTime is a PPC agency running Google Search, Shopping, Display, YouTube, and Performance Max as one system - plus Meta Ads where it earns its place - with PPC management services built around ROAS, not vanity clicks.

Every engagement starts with a full account audit, free - no contract required to see it.

Live campaign performance Updated today
Search - branded & category 5.8x ROAS
Shopping - product feed 6.4x ROAS
Performance Max 5.1x ROAS
YouTube - in-stream 3.9x ROAS
Display - remarketing 4.6x ROAS
Platforms we run PPC on
Google Search Google Shopping Performance Max YouTube Ads Display & Remarketing Meta Ads
What we run

PPC management services covering every part of the account, not just bids

A Google Ads marketing agency is only as good as the parts most people never see - tracking, structure, and creative. We run all of it as one connected system.

Search & Shopping campaigns

Keyword and competitor research, campaign structure, and bid strategy built around buying-intent search, not broad reach.

Ad copy & creative

Search ad copy, Shopping feed optimisation, and Display/YouTube creative written and tested, not reused from a template.

Conversion tracking & attribution

Correct conversion tracking setup first - so every optimisation after that is based on real data, not a broken pixel.

Budget & bid optimisation

Weekly bid and budget adjustments based on what's actually converting, with underperforming spend reallocated fast.

Landing page & conversion rate

Landing pages built or fixed to match campaign intent - because the best ad still fails on a page that doesn't convert. See our web development services.

Reporting & account reviews

A monthly call that explains cost per lead, ROAS, and what changed, plus a live dashboard in between calls.

Where the budget actually goes

A typical PPC account mix, before it gets tuned to your numbers

Search - branded & category35%
Shopping & Performance Max30%
Display & remarketing15%
YouTube10%
Meta Ads (when it fits)10%
0
avg. blended ROAS across paid channels
0
years running paid media accounts
0
client retention past 12 months
₹3.3Cr+
pipeline influenced across channels in 2025
How it works

A four-stage system, not a "set it and check back" account

1

Account & tracking audit

A full read of existing campaigns, conversion tracking, and competitor spend, delivered inside two weeks.

2

Structure & budget plan

A campaign structure and channel mix modelled against your actual cost-per-lead target, not a generic template.

3

Launch & calibrate

Campaigns go live with a 30-day calibration window while Google's algorithm collects real conversion data.

4

Optimise, report & scale

Weekly bid and budget tuning, plus a monthly call that explains what moved, why, and what scales next.

Client results

What it's actually like to run PPC with us

"AdsTime took our lead volume up 340% without us touching our budget - they just stopped wasting it on the wrong keywords."

Sam MassiriMassiri Heights

"6.2x average ROAS since we moved our paid media in-house with them - and we finally get a report we can actually read."

Nancy SrivastavaSocial Climate

"3.3X+ tracked ROAS since we brought them in - and for the first time we can actually see which channel is doing the work."

SaurabhBacklink Folio
Questions

Google Ads & PPC FAQs

What does a Google Ads marketing agency actually do?

A proper Google Ads marketing agency handles the full loop, not just turning campaigns on: keyword and competitor research, campaign structure and bid strategy, writing and testing ad copy, tracking setup so conversions are actually measured correctly, and ongoing optimisation as the account collects data. Anyone who sets up a campaign once and checks in monthly isn't managing an account, they're babysitting one.

How much do PPC management services cost?

Most PPC agencies charge either a flat monthly management fee or a percentage of ad spend, separate from the ad spend itself. For a properly managed account, a realistic starting range for management fees is Rs. 25,000-35,000/month, scaling with the number of campaigns and platforms being run. Be cautious of a flat percentage-of-spend model with no minimum - it can quietly incentivise an agency to keep spend high rather than efficient.

What's the difference between a "PPC agency" and a "Google Ads agency"?

In practice, not much - most Google Ads agencies also run PPC on other platforms. "PPC" (pay-per-click) is the broader model that covers Google Ads, Microsoft Ads, and paid social like Meta Ads; "Google Ads agency" specifically refers to work on Google's platform - Search, Shopping, Display, YouTube, and Performance Max. AdsTime runs Google Ads as the core of most PPC accounts, with Meta Ads layered in when it makes sense for the business.

How soon will PPC campaigns show results?

Search campaigns typically show readable signal - cost per click, click-through rate, early conversion data - within the first one to two weeks, but we treat the first 30 days as a calibration period rather than a verdict, since Google's algorithm needs real conversion data to optimise properly. Shopping and Performance Max campaigns often take slightly longer to stabilise. Anyone promising a fixed cost-per-lead from week one is guessing, not managing.

Do you require a long-term contract?

No. Month-to-month is the default across every PPC engagement - we'd rather earn the renewal by showing the numbers than lock a client in with a clause. The one exception worth knowing: a brand-new Google Ads account genuinely performs better after 60-90 days of consistent data, so we'll say upfront if leaving early would mean walking away right before an account starts to mature.

Who actually manages the account day to day?

A named strategist who works a fixed, sustainable number of accounts - not a pooled team where no one owns the outcome. That person is who you'll talk to on calls and who signs off on every major account change, not a rotating account manager relaying updates from someone else.

Want to know exactly what your ad account is actually doing?

Get a free PPC account audit — wasted spend, broken tracking, and missed opportunity, laid out in plain numbers, no contract required.

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